SXSW Panel Picker Mania – Thumbs Up! 8.26.09
It’s been entirely too long since I’ve posted on here. My apologies. It’s been 2 very busy months taking on my new role at Porter Novelli. I’ve been making an exciting transition to “big agency” life and also working on building up a team of social media rock stars (more on that soon). With the foundation laid, I can now turn back to InternetGeekGirl! I miss her.
It’s that time of year again… SXSW Panel Picking Mania! I’m sure you’ve seen the tweets, FB status updates, and posts asking the community to participate in this important process. My friends and I at Porter Novelli submitted four panels this year (several PN clients submitted as well), and we’d really love to get some community support for our submissions!
There’s a lot here, but enjoy!
SXSW Panel Picker Voting Process
For four years, SXSW has been using the Panel Picker as a guide for how to program the Interactive portion of the festival. The Panel Picker for SXSWi 2010 opened on August 17th and closes on September 4th. Porter Novelli submitted four panels this year (several PN clients who submitted as well), and we’re looking to get some community support from our friends and network!
Panel Picker voting counts for 30% and heavily influences the SXSW staff and advisory boards decisions. We’d love for you to sign up for a SXSW account and vote for the PN and client panels – and get your friends to as well!
Here are some short descriptions of each of the PN panels below along with a direct link where you can go to vote (But first, you’ll need to sign up for an account by going to http://panelpicker.sxsw.com/users/register and filling out the form. After that you can go to http://panelpicker.sxsw.com/ideas/index/interactive to look at all the panels).
Voting is easy – just click on the thumbs up button and you’ve voted for the panel! Likewise, if you are looking through the 2,000+ panel submissions and find one you don’t like – click the thumbs down button. It’s that simple.
Panel Picker voting will close at the end of the day on Friday, September 4th, and the first batch of programming and confirmed speakers for Interactive, Film and Music will be revealed in October.
Porter Novelli Panels:
Title: App-paloza – New Ecosystems of App Developers
Description:
With the rise of new technology platforms, whether mobile or more traditional, we are seeing a new generation of application developers and application platforms rise to prominence. With new systems continually be developed, what does the next generation of applications hold? What will be the next big application platform?
Title: Future of News: CNN is so Yesterday
Description:
Twitter in Iran, Michael Jackson’s death broken on TMZ…what ever happened to CNN? Traditional media outlets are facing more criticism than ever from the online community. Will they adapt? What does the future hold?
Title: Bloggers, Navy Seals on Frontlines in Healthcare
Description:
If “the medium is the message” (and it is), then the message from the health care blogosphere is, stop bloviating! To blog is to put up or shut up. And nowhere is this more needed or refreshing than in the realm of health care. “you ain’t seen nothin’ yet.”
Title: Big Brands Win by Collaborating With Startups / Communities
Description:
How can big brands leverage the expertise of startups and their niche communities? Breakthrough results can happen when two very different two types of companies collaborate: think CNN and Facebook Connect; Walmart and Icanhascheeseburger or Hewlett-Packard with Eclectic Method and Photojojo. Is there a new business model emerging?
Porter Novelli Client Panels:
BreakingPoint:
Title: Social Media ROI on $1 A Day?
Description:
Companies need to prove the ROI of social media, no question about it. What works best for which companies? The Goliath’s of the world who are offering ready to use online reporting tools, or the David’s who, with hard work and minor development skills, have created custom made reporting/analytics tools?
Convio:
Title: The Real Housewives of Social Media
Description:
You’ve heard the buzz around how nonprofit organizations and corporations are using social media for social good. Now hear from the “real housewives of social media” who are driving successful online campaigns, as well as others who are helping lead the social media revolution.
HP:
Title: Creating Killer Innovations for the Future PC
Description:
Innovation is a key catalyst for economic success and recovery, yet some find it elusive. At HP, Phil McKinney sees daily examples of the breadth of human ingenuity to solve social, economic, political and even technical challenges. McKinney is passionate about tapping human ingenuity to deliver great results and is regularly sought out to guide teams to unleash their own creative potential. McKinney will share new developments now underway in his own R&D organization, including what your notebook may look like years from now, why natural interfaces like touch and gestures will be the key to a new generation of computer users, and how to tap into the promise of the cloud. In addition, McKinney will share the “how” of unleashing your own personal creativity. Attendees leaving his presentation will discover a renewed level of confidence in their own ability to create the next killer innovation and win in the emerging creative economy.
Rackspace:
Title: Navigating Cloud Application Development Challenges
Description:
What are the rules of the road when it comes to coding in the cloud? Why do applications fail and how to make sure your application is tuned for success. This panel will discuss the pitfalls and best practices for using open APIs to develop apps for the cloud.
Title: OMG, My Customer has a Megaphone
Description:
Companies used to get away with treating customers like livestock with no repercussions, but now customers have a megaphone: the social web, and they’re not afraid to use it. Hear from Rackspace and other customer-centric companies as they share real case studies and tips about how to embrace Customer Service 2.0.
Title: Building and Creating New Business Models in the Cloud
Description:
New models for product development and marketing using social media tools and techniques which truly engage users, partners and developers are emerging. Join Lew Moorman and Robert Scoble from Rackspace who will discuss Building43, a new online community breaking down barriers to new ideas for business, and changing the world.
Title: My Workplace is Better Than Yours – Creating Workplace Pride
Description:
Zappos, Southwest Airlines, and Rackspace have all become known for building amazing workplace cultures. Their employees are highly engaged and love coming to work every day. What are their secrets? Come listen to some of the best in the business talk about how they built an awesome place to work.
Title: Stop Whining and Put IT In the Cloud
Description:
It’s hard to make the case for an SMB to manage it’s own servers today. It’s expensive, it’s time-consuming, and it doesn’t add much value to your business. Cloud computing, regardless of definition, is a no-brainer for any SMB. Hear from cloud computing experts on what’s best for your SMB.
Title: Customer Support for Cloud Computing? Yes, No, Maybe So?
Description:
Some say support in the Cloud is not needed. Others say it absolutely is. This panel will bring together leading Cloud providers, some that provide support – like Rackspace – and some that don’t – like AWS, and long-time cloud customers to battle it out.
Title: Managing a Crisis in a Hyper-Communicative World
Description:
Today, crisis can spread like a disease, mutating and growing as it goes, and wreaking havoc on your reputation, customer base and sales pipeline. How can you take back control, not only for the benefit of your organization, but to best guide your customers and investors through the situation?
Title: Can you run a “Serverless” Business?
Description:
With today’s robust on demand computing infrastructure, is it reality for an organization of any size to run a completely Serverless” business. Yes it is! With cloud computing gaining credibility, SaaS reaching maturity, all combined with traditional hosting services, businesses can now truly run a “serverless” business with confidence.
Title: Using Hadoop to Manage a Ton of Data
Description:
Hadoop is being used by some of the biggest tech companies in the world, like Google, Yahoo, Amazon, and Rackspace. If you have lots of data — whether it’s gigabytes or petabytes — Hadoop could be the perfect solution. Learn how you too can take advantage of Hadoop.
Title: Startup 2.0: Let Your Company Fund It!
Description:
Got a great idea? The economic downturn has turned off the VC spigots. What to do? Get your current company to share your dream and profit from your big idea! Join Rackspace intrapreneurs, Jonathan Bryce and Todd Morey, to discuss how to work on your dream while at work.
Title: How To Pick the Right Cloud Infrastructure For Your Business
Description:
Cloud computing or on-demand computing is rapidly gaining credibility due to its increased ease of use, higher security and energy and cost savings. Panelists will discuss what start-ups and SMBs need to know about cloud hosting, how to make the switch and why their future will be “serverless”.
If you made it down this far, wow…. you deserve a cookie! Thanks so much for reading and hope to see you down in Austin come March for some good BBQ, panels, and parties!




